Law Firm Marketing – Wholesale Airtime Auction
If you are an attorney who is looking to increase revenues at your firm, our law firm marketing and law firm advertising programs may be a good fit. The Wholesale Airtime Auction holds a weekly fire-sale auction that specializes in helping law firms create their own machine for generating new leads and the corresponding new clients.
Our law firm marketing program is unique because it allows firms to target radio commercials and TV advertisements geographically on a regional basis. The regional program, called “flex-national,” allows law firms to only market in states that they are licensed and have the ability to acquire clients in. The law firm marketing program is a really good fit for midsize law firms that operate in multiple metro areas and states.
The program has been utilized by law firms specializing in the following types of B2C (business to consumer) legal practice areas: employment law, personal injury law, workman’s compensation law, divorce law, and consumer bankruptcy law. The law firm marketing program also provides the following services:
- A weekly fire-sale airtime auction that allows you to acquire packages of targeted radio and TV airtime, before it perishes, at .03 to .50 cents on the dollar (based on averages of local station and agency rate card levels).
- Free radio commercial design and production.
- Free basic TV commercial design and production (contract required).
- A one-stop shop. Our program is a huge time saver for busy executives. No more listening to sales pitches from multiple sales reps in multiple metro markets about how great their stations are (if you have not figured it out, every TV and radio station rep – 40,000 in the U.S. – claim their stations are #1 at something).
- Certainty of what you are buying. Our auction bids utilize third party-verified Nielsen & Arbitron average impression data and are only submitted on a CPM basis. No more buying airtime based on spot quotes. No more taking the station’s word or some remnant agency’s word on how many people are going to see/hear your commercials.
- Creation and implementation of customized performance and lead tracking systems with Call Fire and Call Button.
- Recording of your employees’ telephone calls to make sure they are not wasting your leads and potential clients (and they most certainly are if you are not monitoring them).
- As your business grows, we can provide access to our outsourced legal call center so you can add quality hard-working employees at 1/3rd to 1/6th the cost of traditional customer service-based employees.
- Biannual face-to-face meetings with an executive from our company.
If your law firm is interested in learning more about our weekly fire-sale airtime auction, please click here (Law Firm Marketing – Wholesale Airtime Auction) to go to our Contact Us page.
Thank you for visiting The Wholesale Airtime Auction.